SEO · GEO · AEO

Search didn't die.
It split in two.

Half your buyers still type a query. The other half ask a model and never see a blue link. Winning now means being the source the model cites and the result the human clicks. Those are related problems, but they are not the same problem.

Three surfaces, one content system.

Classic rankings, generative answers, and direct answer boxes reward different things. We build content that earns all three from the same underlying work rather than chasing each in isolation.

SEO

Rank where people still search

Technical foundations, entity coverage, and internal linking that make you legible to crawlers: the unglamorous work that everything else stands on.

GEO

Get cited by the models

Generative engines quote sources they can parse, verify, and trust. We structure your content so you're the citation rather than the also-ran.

AEO

Own the direct answer

Schema, clean claim structure, and question-shaped content that wins the answer box instead of feeding the site that did.

Visibility

Find out how models actually describe you

We run your brand, your category, and your competitors through the major answer engines and record what comes back: who gets cited, what claims stick, and where a competitor owns a question that should be yours. That audit is the starting line.

Content

Write for the buyer, structure for the machine

Content that reads as genuinely useful to a person and parses cleanly for a model. Same asset, both jobs. We build the topical architecture, then produce against it on a cadence you can sustain.

Stop optimising for a search page that
half your buyers never open.

The usual way
With Thirteenth Floor
Tracking ten keywords and calling it visibility
Measured presence across search and answer engines
Content written to hit a word count
Content written to answer a real buying question
No idea what AI says about your brand
A recorded, re-run audit of exactly what it says
Schema bolted on at the end
Structure designed in from the first draft
Blog posts with no route to conversion
Every asset mapped to a stage and a next step
Rankings that don't move revenue
Reporting tied to pipeline, not vanity position

More of what we do

Be the answer, not the afterthought.

We'll show you exactly how the models describe your brand today, and what it takes to change that.

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